Our media has the power to promote positive ideas and a clear narrative, but more often than not it reinforces the polarisation that exists across the political spectrum. To avert climate change, surely we’ll need a broader consensus than already exists, at least around the solutions. So, how might we scale a new story? And what role, if any, does the world of media play?
Join this broadcast to hear from:
- George Marshall - Co-founder at the Climate Outreach with the aim to help people understand climate change in their own voice. George has written two books surrounding the topics of climate change, personal behaviour and psychology: “Carbon Detox” and “Don’t Even Think About It: Why Our Brains are Wired to Ignore Climate Change”.
- Elizabeth Segran - Senior Staff Writer at Fast Company Magazine, writing on topics surrounding design, with a particular focus on the fashion industry. Liz is the author of The Rocket Years, which will be published in April 2020.
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