Description: Companies are competing not only by product and service, but by how they make their consumer feel. Wendy Dowd, Guardian's head of consumer and digital experience, explains how we're creating experiences for our customers to help them feel comfortable and confident when they work with us.
0:00 – 0:20 – Why it's an exciting time to be focused on consumer experience.
0:20 – 0:44 – What consumer experience means at Guardian.
0:44 – 1:24 – Fortune's Most Powerful Women Summit and the purchasing power of women.
1:24 – 2:16 – What consumers are looking for when they start working with Guardian.
Guardian has been helping people protect their futures and secure their lives for more than 150 years. Every day, we serve approximately 27 million people through a range of insurance and financial products. As one of the largest mutual insurance companies, we know what matters most: putting the needs of our customers first. Because everyone deserves a Guardian. Learn more about Guardian at guardianlife.com.
© Copyright 2020 The Guardian Life Insurance Company of America, New York, NY
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